HARLEY PUB | Decision 2764200

OPPOSITION DIVISION
OPPOSITION No B 2 764 200
H-D U.S.A., LLC, 3700 West Juneau Avenue, Milwaukee, Wisconsin 53208, United
States of America (opponent), represented by Čermák a Spol., Elišky Peškové 15,
150 00 Praha 5, Czech Republic (professional representative)
a g a i n s t
Panhead s.r.o., Dr. E. Beneše 512, 765 02 Otrokovice, Czech Republic (applicant),
represented by Zdeněk Kučera, Dlouhá 207, 763 15 Slušovice, Czech Republic
(professional representative).
On 18/10/2017, the Opposition Division takes the following
DECISION:
1. Opposition No B 2 764 200 is upheld for all the contested goods and services.
2. European Union trade mark application No 15 146 046 is rejected in its entirety.
3. The applicant bears the costs, fixed at EUR 620.
REASONS
The opponent filed an opposition against all the goods and services of European
Union trade mark application No 15 146 046 for the word mark ‘HARLEY PUB’. The
opposition is based on, inter alia, European Union trade mark registrations
No 662 148 and No 3 530 219 both for the word mark ‘HARLEY’. As regards these
European Union trade mark registrations, the opponent invoked Article 8(1)
(b) EUTMR.
PRELIMINARY REMARKS
As from 01/10/2017, Regulation (EC) No 207/2009 and Regulation (EC) No 2868/95
have been repealed and replaced by Regulation (EU) 2017/1001 (codification),
Delegated Regulation (EU) 2017/1430 and Implementing Regulation (EU)
2017/1431, subject to certain transitional provisions. All the references in this
decision to the EUTMR, EUTMDR and EUTMIR shall be understood as references to
the Regulations currently in force, except where expressly indicated otherwise.
LIKELIHOOD OF CONFUSION — ARTICLE 8(1)(b) EUTMR
A likelihood of confusion exists if there is a risk that the public might believe that the
goods or services in question, under the assumption that they bear the marks in
question, come from the same undertaking or, as the case may be, from
economically linked undertakings. Whether a likelihood of confusion exists depends
on the appreciation in a global assessment of several factors, which are
interdependent. These factors include the similarity of the signs, the similarity of the
goods and services, the distinctiveness of the earlier mark, the distinctive and
dominant elements of the conflicting signs, and the relevant public.
Decision on Opposition No B 2 764 200 page: 2 of 9
The opposition is based on more than one earlier trade mark. The Opposition
Division finds it appropriate to first examine the opposition in relation to the
opponent’s European Union trade mark registrations No 662 148 and No 3 530 219.
a) The goods and services
The goods and services on which the opposition is based are the following:
1) European Union trade mark registration No 662 148, earlier trade mark 1)
Class 16: Paper, cardboard and goods made from these materials not included in
other classes, stationery, books, bookbinding material, bumper stickers,
checkbook covers, playing cards, calendars, decalcomanias, stickers,
photo albums, posters, typewriters, office requisites (except furniture),
binders, notebooks, printed publications and printed matter, road atlases,
service manuals for motorcycles, parts catalogs for motorcycles,
accessory catalogs and lists instruction books and handbooks, greeting
cards, banners relating to motorcycling, note paper, pens and pencils,
paper hats, paper table covers, paper napkins, photographs, pictures,
artists’ materials, paint brushes, adhesives for stationery or household
purposes, and bags of paper or plastic for wrapping and packing.
2) European Union trade mark registration No 3 530 219, earlier trade mark 2)
Class 21: Household or kitchen utensils and containers (not of precious metal or
coated therewith); combs and sponges; brushes (except paint brushes);
brush-making materials; articles for cleaning purposes; steelwool;
unworked or semi-worked glass (except glass used in building); glassware,
porcelain and earthenware not included in other classes; polishing cloths,
sponges (scouring), bottle openers, ice buckets, mugs, bowls, brushes,
cake models, candle extinguishers not of precious metal, candle holders
not of precious metal, cake models, chamois leather of cleaning, china
ornaments, cleaning rags (cloth), cloths for cleaning, plates, decanters,
coasters (not made of paper), coolers, corkscrews, glassware, cups (not of
precious metal), soap dishes, soap dispensers, drinking flasks, trash cans,
polishing gloves, pottery, salt and pepper shakers (not of precious metal),
figurines of porcelain, terra-cotta or glass, tableware, tankards.
Class 43: Services for providing food and drink; temporary accommodation;
restaurant and bar services, cafes, cafeterias, canteen services, hotel
services, motel services, providing temporary housing accommodations,
procuring board and idling to guests, in particular running restaurants and
bars; provision of information regarding meals and lodging for motorcycle
tours.
The contested goods and services are the following:
Class 16: Magazines [periodicals]; printed matter; periodicals; books; bookbinding
material; photographs; postcards; stationery shop articles; mats for beer
glasses; packaging of paper and plastic for packaging beer.
Class 21: Kitchen utensils; devices and containers; dinner sets; food serving
combinations; plates; tableware of stainless steel, porcelain, kitchenware
glass, ceramics and plastics; pilsner drinking glasses; goods of glass,
Decision on Opposition No B 2 764 200 page: 3 of 9
porcelain and ceramics for kitchen use and for use in restaurants and
canteens.
Class 32: Beer; light beers and lagers; flavored beers; mineral and aerated waters
and non-alcoholic drinks and beverages; syrups and other preparations for
making beverages; juices; fruit juices and fruit juice beverages, non-
alcoholic (unfermented); fruit juice; aerated fruit beverages
(dealcoholised); aerated fruit juice beverages.
Class 43: Services for providing food and drink; accommodation bureaux [hotels,
boarding houses]; hotel services; guesthouses; restaurants; bar services;
cafés; wine bar services; ice cream parlours; snack-bars; cafetarias; self-
service restaurants; mass catering; operating recreation facilities and
camps; providing of refreshments.
The relevant factors relating to the comparison of the goods or services include, inter
alia, the nature and purpose of the goods or services, the distribution channels, the
sales outlets, the producers, the method of use and whether they are in competition
with each other or complementary to each other.
Contested goods in Class 16
Books; bookbinding material; stationery shop articles; printed matter; photographs
are identically contained in the applicant’s list of goods and services and the
opponent’s list of goods for which earlier trade mark 1) is registered (including
synonyms).
The contested magazines [periodicals]; periodicals are included in the broad
categories of the opponent’s printed publications and printed matter of earlier trade
mark 1). Therefore, they are identical.
The contested postcards include, as a broader category, the opponent’s greeting
cards of earlier trade mark 1). Since the Opposition Division cannot dissect ex officio
the broad category of the contested goods, they are considered identical to the
opponent’s goods.
The contested packaging of paper and plastic for packaging beer overlap with the
opponent’s bags of paper or plastic for wrapping and packing of earlier trade mark 1).
Therefore, they are identical.
The contested mats for beer glasses and the opponent’s coasters (not made of
paper) in Class 21 for which earlier trade mark 2) is registered have the same
purpose, as they function as small mats for bottles or glasses; therefore, they have
the same method of use, are distributed through the same distribution channels and
are sold in the same outlets to the same consumer circles. They may be produced by
the same companies; moreover, they are in competition with each other. For these
reasons, they are similar to a high degree.
Contested goods in Class 21
Plates are identically contained in the applicant’s list of goods and services and the
opponent’s list of goods and services for which earlier trade mark 2) is registered.
The contested kitchen utensils; devices and containers include, as broader
categories, the opponent’s household or kitchen utensils and containers (not of
Decision on Opposition No B 2 764 200 page: 4 of 9
precious metal or coated therewith) of earlier trade mark 2). Since the Opposition
Division cannot dissect ex officio the broad categories of the contested goods, they
are considered identical to the opponent’s goods.
The contested tableware of stainless steel is included in the broad category of the
opponent’s tableware of earlier trade mark 2). Therefore, they are identical.
The contested dinner sets; food serving combinations; porcelain; pilsner drinking
glasses are included in the broad category of the opponent’s tableware of earlier
trade mark 2). Therefore, they are identical.
The contested kitchenware glass, ceramics; goods of glass, porcelain and ceramics
for kitchen use and for use in restaurants and canteens are included in the broad
categories of, or overlap with, the opponent’s glassware, porcelain and earthenware
not included in other classes of earlier trade mark 2). Therefore, they are identical.
The contested kitchenware plastics include, as a broader category, the opponent’s
household or kitchen utensils and containers (not of precious metal or coated
therewith) of earlier trade mark 2). Since the Opposition Division cannot dissect ex
officio the broad category of the contested goods, they are considered identical to the
opponent’s goods.
Contested goods in Class 32
The contested beer; light beers and lagers; flavored beers; mineral and aerated
waters and non-alcoholic drinks and beverages; syrups and other preparations for
making beverages; juices; fruit juices and fruit juice beverages, non-alcoholic
(unfermented); fruit juice; aerated fruit beverages (dealcoholised); aerated fruit juice
beverages and the opponent’s services for providing food and drink of earlier trade
mark 2) differ fundamentally in their natures (intangible services versus tangible
goods); however, they are closely related to each other, since they can be
complementary. It is essential for establishments where food and drinks are provided,
such as bars, pubs and restaurants, to provide goods such as the contested goods to
their customers. In these circumstances, it is clear that the contested goods and the
opponent’s services have the same distribution channels and providers.
Consequently, they are similar to a low degree.
Contested services in Class 43
Services for providing food and drink; restaurants; bar services; cafés; cafeterias are
identically contained in the applicant’s list of goods and services and the opponent’s
list of goods and services for which earlier trade mark 2) is registered.
The contested mass catering; providing of refreshments; ice cream parlours are
included in the broad category of the opponent’s services for providing food and drink
of earlier trade mark 2). Therefore, they are identical.
The contested self-service restaurants; wine bar services; snack-bars are included in
the broad category of the opponent’s restaurant and bar services of earlier trade
mark 2). Therefore, they are identical.
The contested accommodation bureaux [hotels, boarding houses]; hotel services;
guesthouses; operating camps are included in the broad category of the opponent’s
temporary accommodation of earlier trade mark 2). Therefore, they are identical.
Decision on Opposition No B 2 764 200 page: 5 of 9
The contested operating recreation facilities and the opponent’s hotel services of
earlier trade mark 2) have some commonalities. It is common for hotel
establishments to have facilities for hotel guests to undertake various activities for
enjoyment and leisure, such as swimming pools, saunas or tennis courts (and some
other facilities for other sport activities). Therefore, these services have the same
provider and distribution channels, as they are usually rendered within the same
establishments and are provided to the same consumers. Therefore, they are
considered similar to a low degree.
b) Relevant public — degree of attention
The average consumer of the category of products concerned is deemed to be
reasonably well informed and reasonably observant and circumspect. It should also
be borne in mind that the average consumers degree of attention is likely to vary
according to the category of goods or services in question.
In the present case, the goods and services found to be identical or similar to various
degrees are directed at the public at large and also at the professional public. Some
of the goods and services at issue are specialised goods (e.g. the contested goods
of glass, porcelain and ceramics for kitchen use and for use in restaurants and
canteens in Class 21) and services (e.g. services for providing food and drink;
restaurants; bar services; cafés; cafeterias in Class 43) directed at business
customers with specific professional knowledge or expertise.
In the present case, the degree of attention of the relevant public is deemed to be
average.
c) The signs
HARLEY HARLEY PUB
Earlier trade marks 1) and 2) Contested sign
The relevant territory is the European Union.
The global appreciation of the visual, aural or conceptual similarity of the marks in
question must be based on the overall impression given by the marks, bearing in
mind, in particular, their distinctive and dominant components (11/11/1997, C-251/95,
Sabèl, EU:C:1997:528, § 23).
The unitary character of the European Union trade mark means that an earlier
European Union trade mark can be relied on in opposition proceedings against any
application for registration of a European Union trade mark that would adversely
affect the protection of the first mark, even if only in relation to the perception of
consumers in part of the European Union (18/09/2008, C-514/06 P, Armafoam,
EU:C:2008:511, § 57). Therefore, a likelihood of confusion for only part of the
relevant public of the European Union is sufficient to reject the contested application.
The word ‘HARLEY’, which the earlier trade marks and the contested sign have in
common, is meaningful in certain territories, for example in those countries where
Decision on Opposition No B 2 764 200 page: 6 of 9
English is understood. It will be associated by the English-speaking part of the
European Union public with a family or given name of British origin. Consequently,
the Opposition Division finds it appropriate to focus the comparison of the signs on
the English-speaking part of the public, as for this part of the European Union public
this element is associated with a concept.
The element ‘HARLEY of the earlier word marks is not descriptive, allusive or
otherwise weak for the relevant goods and services; therefore, it is distinctive. This
element in the contested sign is also distinctive, as it has no connotations in relation
to the goods and services in question.
The other English word, ‘PUB’, of the contested sign is meaningful not only for the
English-speaking public but also for all consumers within the whole European Union,
due to its common use in relation to establishments where beer and other drinks, and
sometimes also food, are sold.
The element ‘PUB’ of the contested word mark will bring to consumers’ minds the
concept mentioned above and, because the relevant goods and services are, inter
alia, kitchenware and tableware, also for use in restaurants and bars, in Class 21,
and beer, mineral and aerated waters and other non-alcoholic drinks and beverages,
services for providing food and drink and accommodation bureaux in Class 43, this
element is weak or non-distinctive for these types of goods and services.
Consequently, the other word in the contested sign, namely ‘HARLEY’, must be seen
as, if not the only distinctive element, at least the most distinctive element in the
contested sign, depending on whether the element ‘PUB’ is considered non-
distinctive or weak for the relevant goods and services.
Consumers generally tend to focus on the beginning of a sign when they encounter a
trade mark. This is because the public reads from left to right, which makes the part
placed at the left of the sign (the initial part) the one that first catches the attention of
the reader.
Visually and aurally, the signs coincide in (the sound of) the word ‘HARLEY’, which
is wholly reproduced in the first part of the contested sign. However, they differ in the
additional (sound of the) word ‘PUB’, which is weak or non-distinctive in the
contested sign and not present in the earlier marks.
Therefore, the signs are visually and aurally similar to a high degree.
Conceptually, reference is made to the previous assertions concerning the semantic
content conveyed by the marks. The signs coincide in the concept of the name
‘HARLEY’; however, the contested sign also includes the word ‘PUB’, which is weak
or non-distinctive in relation to some of the relevant goods and services. Therefore,
the signs are conceptually highly similar.
As the signs have been found similar in at least one aspect of the comparison, the
examination of likelihood of confusion will proceed.
d) Distinctiveness of the earlier marks
The distinctiveness of the earlier trade marks is one of the factors to be taken into
account in the global assessment of likelihood of confusion.
Decision on Opposition No B 2 764 200 page: 7 of 9
According to the opponent, the earlier trade marks have been extensively used and
enjoy an enhanced scope of protection. However, for reasons of procedural
economy, the evidence filed by the opponent to prove this claim does not have to be
assessed in the present case (see below in Global assessment’).
Consequently, the assessment of the distinctiveness of the earlier marks will rest on
their distinctiveness per se. In the present case, the earlier trade marks, when taken
as a whole, have no meaning for any of the goods and services in question from the
perspective of the public in the relevant territory. Therefore, the distinctiveness of the
earlier marks must be seen as normal.
e) Global assessment, other arguments and conclusion
Likelihood of confusion covers situations where the consumer directly confuses the
trade marks themselves, or where the consumer makes a connection between the
conflicting signs and assumes that the goods/services covered are from the same or
economically linked undertakings.
Evaluating likelihood of confusion implies some interdependence between the
relevant factors and, in particular, a similarity between the marks and between the
goods or services. Therefore, a lesser degree of similarity between goods and
services may be offset by a greater degree of similarity between the marks and vice
versa (29/09/1998, C-39/97, Canon, EU:C:1998:442, § 17).
For the purposes of the assessment of global appreciation, the average consumer of
the category of products concerned is deemed to be reasonably well informed and
reasonably observant and circumspect. However, account should be taken of the fact
that average consumers rarely have the chance to make a direct comparison
between different marks, but must trust in their imperfect recollection of them
(22/06/1999, C-342/97, Lloyd Schuhfabrik, EU:C:1999:323). In the present case, due
to the types of goods and services in question, which may demand professional
knowledge and expertise, the relevant public consists of both general and business
consumers whose degree of attention is considered average.
In the present case, the goods and services are identical or similar to various
degrees. The earlier trade marks are examined as if they have a normal degree of
distinctiveness, as they cover goods and services that are identical or similar to
various degrees to the contested goods and services, and, in such circumstances, a
normal degree of inherent distinctiveness in sufficient to find a likelihood of confusion,
bearing in mind the remaining factors relevant to the present case, which are as
follows.
The signs are visually, aurally and conceptually similar to a high degree due to the
inclusion of the sole verbal element ‘HARLEY’ of the earlier trade marks in the
contested sign. As this coinciding element is coupled with the weak or non-distinctive
word ‘PUB’ in the contested sign and is the initial and distinctive element, it will be
retained in consumers’ minds and will be the element referred to when encountering
the signs. The overall evaluation of the relevant factors shows that the contested sign
and the earlier trade marks have commonalities on all levels (visual, aural and
conceptual) and this is not affected by the degree of similarity between the goods
and services, which is quite high.
Decision on Opposition No B 2 764 200 page: 8 of 9
In the present case, the coincidences in the signs are quite obvious and any
differences relate to only the weak or non-distinctive second element, ‘PUB’, in the
contested sign.
Therefore, it is highly conceivable that the relevant consumer will perceive the
contested mark as a sub-brand, a variation of the earlier mark, configured in a
different way according to the type of goods or services that it designates
(23/10/2002, T-104/01, Fifties, EU:T:2002:262, § 49).
Considering all the above, there is a likelihood of confusion on the part of the
English-speaking part of the public. As stated above in section c) of this decision, a
likelihood of confusion for only part of the relevant public of the European Union is
sufficient to reject the contested application.
Therefore, the opposition is well founded on the basis of the opponent’s European
Union trade mark registrations No 662 148 and No 3 530 219. It follows that the
contested sign must be rejected for all the contested goods and services.
Since the opposition is successful on the basis of the inherent distinctiveness of
earlier trade marks 1) and 2), there is no need to assess the enhanced degree of
distinctiveness of the opposing marks due to their extensive use as claimed by the
opponent. The result would be the same even if the earlier marks enjoyed an
enhanced degree of distinctiveness.
As earlier trade marks 1) and 2) lead to the success of the opposition and to the
rejection of the contested sign for all the goods and services against which the
opposition was directed, there is no need to examine the other earlier rights invoked
by the opponent (16/09/2004, T-342/02, Moser Grupo Media, S.L., EU:T:2004:268);
likewise, there is no need to further examine the other grounds of the opposition,
namely Article 8(5) EUTMR invoked in relation to some of the earlier rights.
COSTS
According to Article 109(1) EUTMR, the losing party in opposition proceedings must
bear the fees and costs incurred by the other party.
Since the applicant is the losing party, it must bear the opposition fee as well as the
costs incurred by the opponent in the course of these proceedings.
According to Article 109(1) and (7) EUTMR and Article 18(1)(c)(i) EUTMIR (former
Rule 94(3) and (6) and Rule 94(7)(d)(i) EUTMIR, in force before 01/10/2017), the
costs to be paid to the opponent are the opposition fee and the costs of
representation, which are to be fixed on the basis of the maximum rate set therein.
Decision on Opposition No B 2 764 200 page: 9 of 9
The Opposition Division
Andrea VALISA Birgit FILTENBORG Michele M.
BENEDETTI-ALOISI
According to Article 67 EUTMR, any party adversely affected by this decision has a
right to appeal against this decision. According to Article 68 EUTMR, notice of appeal
must be filed in writing at the Office within two months of the date of notification of
this decision. It must be filed in the language of the proceedings in which the decision
subject to appeal was taken. Furthermore, a written statement of the grounds for
appeal must be filed within four months of the same date. The notice of appeal will be
deemed to have been filed only when the appeal fee of EUR 720 has been paid.
The amount determined in the fixation of the costs may only be reviewed by a
decision of the Opposition Division on request. According to Article 109(8) EUTMR
(former Rule 94(4) EUTMIR, in force before 01/10/2017), such a request must be
filed within one month of the date of notification of this fixation of costs and will be
deemed to have been filed only when the review fee of EUR 100
(Annex I A(33) EUTMR) has been paid.

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