OPPOSITION No B 2 308 545

J.E.O’Brien & Sons Limited, O’Brien House, Magna Drive, Magna Business Park, Citywest, 24, Dublin, Ireland (opponent), represented by Maclachlan & Donaldson, Unit 10, 4075 Kingswood Road, Citywest Business Campus, Dublin D24 C56E, Ireland (professional representative)

a g a i n s t

Flowers Bakeries Brands, LLC, 1919 Flowers Circle, 31757 Thomasville, Georgia, United States of America (applicant), represented by CSY London, 10 Fetter Lane, London EC4A 1BR, United Kingdom (professional representative).

On 20/05/2019, the Opposition Division takes the following


1. Opposition No B 2 308 545 is rejected in its entirety.

2. The opponent bears the costs, fixed at EUR 300.


The opponent filed an opposition against all the goods of European Union trade mark application No 12 156 121 , namely, after the limitation filed on 06/02/2014, bakery products, namely bread in Class 30.

The opposition is based on the following earlier rights:

Irish trade mark registration No 240 151 ‘WONDER’ (word mark);

Irish trade mark registration No 177 273